Selected experience · Airportr
A connected view of the customer journey
Data and tracking strategy, data warehouse work and booking-funnel analysis to support practical performance decisions.
A focused Cihangir engagement
Marketplace Margin Review
Marketplace orders are growing, but it is hard to see what each product earns.
A useful independent view, working alongside your existing team or agency.
What you receive
A product contribution model and a prioritised list of pricing, fee and cost opportunities.
A defined starting point. Further work is discussed around what your business needs.
Experience across growing businesses and established brands
The work involved
A clear scope.
A practical output.
A marketplace seller with sales and cost records available.
- 01
One marketplace and up to 20 priority products
- 02
One agreed trading period and cost basis
- 03
Price, fees, discounts, fulfilment and returns assessment
- 04
Reusable calculation sheet, findings and a handover conversation
Delivery runs from the agreed start once the required information and access are available. The fee is agreed privately before work begins.
The kind of question this addresses
Make the next
action clear.
A discounted bestseller brings more orders while contributing less after fees and fulfilment. The review shows the price and cost changes worth making.
Talk through the need
Start with the problem or outcome that matters to your business.
Agree the engagement
Agree the work, outputs, delivery date and fee.
Use the output
Receive the agreed findings or working solution, with a practical handover.
The model shows contribution on the agreed cost basis; it is not a full business accounting exercise.
Your next step
Your priorities.
A solution shaped around your business.
Let’s discuss what you want to improve and tailor the engagement around it. We’ll clarify the work, the outputs and the first practical step.