Connect
Start with a performance data source such as Google Analytics.
A Cihangir product
Analytics experience,
turned into software.
Parsora helps growing businesses harness their performance data with ease. It reviews the numbers, investigates meaningful changes and briefs you on what deserves attention.
ParsoraA Cihangir product
What matters in your data?
- 01
What changed?
Meaningful movements in performance
- 02
Where did it happen?
Channels, customer groups and journeys
- 03
Why does it matter?
Evidence, context and commercial implications
Parse the noise. Find what matters.
Why we built it
The data keeps coming.
The analytical work needs to keep up.
Across consultancy engagements, we kept seeing a practical gap: businesses had useful data, while the time available to investigate it was limited. Reports were produced, but important changes still needed somebody to notice, explore and explain them.
Cihangir built Parsora to carry more of that recurring workload. It makes our analytical approach available as a product for startups, ecommerce businesses and growing teams.
How Parsora works
Connect. Analyse.
Investigate. Brief.
Analyse
Review changes and patterns across performance measures.
Investigate
Explore meaningful movements with supporting context and evidence.
Brief
Bring the important findings together in concise Parses.
Choose the support that fits
A product for recurring analysis.
Consultancy for your specific challenge.
Parse the noise.
Find what matters.
Built on Cihangir’s analytics experience. Designed to put useful performance intelligence within reach of growing businesses.
Explore Parsora