Airportr
A connected view of the customer journey
Data and tracking strategy, data warehouse work and booking-funnel analysis to support practical performance decisions.
Digital measurement
Can your team trust the numbers?
Missing events, inconsistent definitions and conflicting tools make each report a new debate about the numbers.
Our approach
A useful question.
A focused investigation.
We define the measures that matter, inspect the tracking behind them and resolve an agreed set of measurement problems.
What we look at
- Measurement strategy and event specifications
- GA4, Google Tag Manager and analytics implementation
- Tracking audits, validation and data quality
- Documentation and stakeholder handover
A useful output
What will you
have to work with?
A tested event specification, validated tracking and documentation your team can use.
See the worked exampleHow the work runs
From your question
to a working next step.
Define
Agree the business question, useful outcome, scope and timetable.
Investigate & deliver
Connect the evidence, do the work and check what it means for the business.
Put it to work
Hand over the findings or working system, with clear next actions.
A defined way to start
The work involved.
The outputs you receive.
Consultancy package
Tracking Fix
The need it addresses
A broken conversion flow makes it hard to trust your marketing or sales figures.
- Duration
- 3–5 working days
- What you receive
- One agreed tracking problem corrected, verified and documented.
Included in the package
- One website and one conversion flow
- Up to five agreed events or measurement points
- GA4 / Google Tag Manager checks and scoped fixes
- Validation evidence and a short handover
Who is it for? A business with missing, duplicated or inconsistent website conversion tracking.
A useful first connection
Not sure where
to start?
Turn your current challenge into a clear next step. Tell us what matters most to your business.
Prefer email?
hello@cihangir.co.uk